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Make Gulf-Africa Business Easier.
Dubai Africa Trade Fair will actively build bridges and platforms for Gulf-Africa business cooperation, provide high-quality and efficient services, and help enterprises explore the African market.
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SME’s & E-Commerce

The potential to help SMEs scale up and expand their outreach in a number of ways
Expanding Outreach

E-commerce helps SMEs expand their outreach, as it reduces the investment required for a company to become visible in the global market. Online platforms all function to bring consumers to a single virtual marketplace.

Reducing Market Research Costs

The big data generated from transaction records can help SMEs reach out to a targeted group of potential buyers.

Disintermediation in International Trade

A significantly larger proportion of international value can be captured by disintermediation of those responsible for import and export activities, as SMEs can ship goods directly to the end user via e- commerce.

Leveraging E-Commerce Ecosystems

Online platforms are building ecosystems which help SMEs to access, often at a discounted price, the essential services needed for company growth.

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SMEs Global Network

Who says exhibiting is only for large companies and brands
NETWORKING

Trade shows for small businesses as well as top-notch giants are a perfect networking opportunity to build contacts and develop connections within your niche market.

FACE-TO-FACE INTERACTIONS

Building strong relationships with customers is what the business world is all about and connecting with your customers face-to-face helps in building trust and increase the credibility of your business.

GENERATE SALES ON SITE

While the majority of exhibitors presume that trade shows are mainly for collecting leads for future marketing, you’ll be amazed to see more and more attendees buying products or services at trade show stands.

Gateway to Africa’s Markets

Export promotion helps SMEs to establish new business relations

SMES MAKE UP THE BULK OF AFRICA’S ECONOMY

Small and medium-sized enterprises form the backbone of the African economy, representing more than 90% of businesses and employing about 60% of workers, many of whom are women and youth.

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Access for African Businesswomen

Supporting an African Women SMEs’ Drive Towards Sustainable Trade-Led Growth

Trade Fairs Participation Opportunities

Most of the SMEs in developing countries have not harnessed advantages associated with international trade fairs and exhibitions. This is because some of them can’t afford participation costs, and for several others it is because they don’t have exposure to its potential participation gains

Investment Joint-Venturing Opportunities

There are opportunities in production and distribution of non-traditional products produced in developing world. SMEs could therefore dynamically invite and join with investors from other countries to produce together.

African Youth Innovation

Harnessing the possibilities of Africa’s youth for the transformation of the continent
PANDEMIC CAN’T DAMPEN YOUTH INNOVATION IN AFRICA

We have the opportunity to strengthen health and social protection systems and to rethink training systems and the development of employable skills to respond to our changing needs. In each country, they strive to develop new structures conducive to the development of entrepreneurship and innovation among young people.

PROMOTING AFRICAN YOUTH ENTREPRENEUR

There are nearly 200 million Africans aged between 15 and 24. This makes Africa the youngest continent on the globe. The potential contribution of its young people to the continent’s sustained economic development is immense.

UNLEASHING AFRICAN YOUTH INNOVATION

It will offer a safe space for discussions and exchange of ideas and experience on challenges young people face in the innovation path.

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Investment is key to Improve SME Competitiveness

Ensure that SMEs play a bigger role in Africa’s development.